We will triple our impact with teen girls in three years

This goal is morally imperative, greatly needed and achievable. 

Our confidence comes from an evidence-backed track record, validation from our community of allies, and the lessons of our Strategic Direction setting effort.    We deliberated for six-months, joined by dozens of internal staff, external partners, funders, youth development experts, researchers, and teen girls in our programs and graduate alumni.   We unpacked our truths and opportunity, balancing our ambition to serve with the realities of today’s post-covid world.

Several key lessons emerged from deliberate listening with experts and allies:  

     

      1. Our work with over 1,000 girls is trusted, relationship-built and data supported.

      1. The community supporting our work is broad, lasting and abundant.

      1. The demand for expansion in our teen-girl service model has never been greater.

      1. We must first stabilize our core operations, before we expand our service offering.

      1. To scale, we must amplify our expert brand, data-backed policy, and be clear on viability. 

    The result is our set of strategic choices, informed decisions to exceed our ambitious goal.

                                 Crittenton Services of Greater Washington Strategic Direction:

    Year 1 … 2024-2025 We stabilize our core, diversify funding, integrate programs and transform our operations.
    Year 2 … 2025-2026 We leverage our assets, hone our capacity to grow locally, and amplify brand expertise in positive youth development.
    Year 3 … 2026-2027 We scale teen girl impact with durability, evidence, and policy movement with ready allies beyond the region.

    For over a century, Crittenton Services of Greater Washington has served teen girls facing adversity, helping them attain the social and emotional learning skills to excel in school, have healthy relationships, growing into confident and resilient young women.   It works.

    Today, we honor and build upon the earlier generations of this proven model by deploying viable strategic choices, boldly scaling the mission, reach and impact of our work.  

    LaTara Harris, CEO & President

    Washington DC

    June 14, 2024

    Read Our Full Strategic Plan Here!